Richard Petty
Distinguished Professor, Department of Psychology, College of Arts and Sciences
Research Interests
- Attitude Change/Persuasion
- Behavioral Intervention
- Decision Making/Choice
- Media
- Political Science
- Communication
- Social Cognition
My research examines the determinants of extreme and other strong (e.g., confidently held) attitudes, how to change them, and their impact on support for and engagement in extreme behaviors.
Select Publications
Petty, R. E. (In Press). What’s unique about acceptance and correction of misinformation? Insights from work on attitudes, persuasion, and beyond. American Psychologist.
Siev, J. J., & Petty, R. E. (2024). Ambivalent attitudes promote support for extreme political actions. Science Advances, 10(24), eadn2965. DOI.
Xu, M., & Petty, R. E. (2024). Two-sided messages promote openness for a variety of deeply entrenched attitudes. Personality and Social Psychology Bulletin, 50(2), 215-231. DOI.